How to research an app's Reddit advertising
Reddit ads run as promoted posts inside subreddit feeds. They are cheaper than Meta and increasingly used by apps targeting niche communities, which makes them a useful signal of a competitor's audience thesis.
Step by step
1. Browse the subreddits the app's audience lives in
Promoted posts are labelled and appear in the feed. The subreddits an app buys reveal precisely who it thinks its user is.
2. Check the advertiser's Reddit account history
Ads run from a real account. Its posting history often shows earlier organic attempts in the same communities.
3. Read the comments
Unlike other networks, Reddit ads carry public comment threads. The reaction is unfiltered feedback on the app's positioning.
Frequently asked questions
Does Reddit have a public ad library?
Reddit does not publish a general searchable ad archive, so research is done by observing promoted posts in the relevant subreddits.
Why do apps advertise on Reddit?
Lower CPMs than Meta and precise community targeting, which suits apps with a clearly defined niche audience.
Want this done for you?
The steps above are the manual version, and they take hours per app. App Ad Stalk does all five networks for one app and delivers a single report — the ad accounts, the live creatives, the keywords and the countries — for $8.99, in 24 hours.
Wondering how an app does its marketing?
We research any App Store app by hand and send you the full picture — the ad accounts, the live creatives, the keywords and the countries.
$8.99 per report · delivered in 24 hours
- Full ad creative access
- Facebook Ad Library deep search
- TikTok account & post discovery
- Apple Search Ads keyword tracking
- Reddit mention detection
- Delivered to your inbox as a PDF
100% money back if we don't find ads on any platform · See an example report · Pricing